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Coaching
for Career and Life Success ...
You can outperform the competition by understanding your marketability and clearly articulating your value to win positioning as the clear and compelling choice. Winning the job you want and deserve is no accident. Any kind of career or job transition requires a creative, well-thought-out plan that leverages your strengths, gets you noticed, and is flawlessly executed. Coaching with Career and Personal Brand Strategist Cindy Kraft will prepare you to outperform the competition. Positioning for Passive Candidates ... A passive candidate is defined as top-notch talent who is currently employed but always open to hearing about opportunities. These candidates are the ones who offer the greatest marketable value proposition (MVP) and are highly sought by recruiters today. The perpetual motion strategy recognizes that a solid 3 to 5-year plan gives you control over your career with proactive rather than reactive positioning.
"She uses a real world, no-nonsense, data-driven
approach and moves forward at the client's pace. Job Search Strategizing ...
"She does a good job of helping individuals lay out a plan not only to connect with others when they are in a job search, but to maintain those networking activities for the future. Cindy is very responsive and is always prepared to answer questions when needed." Patrick
Interviewing ...
"Your
resume assistance and interviewing techniques definitely helped
in my process [landing a CFO position]"
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"I
just got an offer that will at least
It's not about what you did, it's about why you were successful and how you delivered! How you do (measurable impact) often gets you the interview. Why you do it (brand), is the chemistry piece that aligns with a company’s culture. The “why” is important because it speaks directly to the essence of you are while validating your marketable value proposition. Branding delivers clarity around passion, purpose, personality, and value, making powerful mental connections between your successes and why they were successful.
Because personal branding is trending upwards, savvy employers (also on the rise) expect candidates to articulate branded value propositions which show how you do what you do.
Great hiring decisions are made on two fronts – first and foremost, the ability to do the job (what); and from among the candidates who can do the job, the one who will best fit into the corporate culture (how).
"Thank you so much! You havemade an enormous difference in my life." Linda
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If you are ready to move to the next level, find out how partnering with Coach Cindy can help you achieve success!
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